FlyteTech | 23 Feb 2017
STORY – THE MAGNETIC CLOCK
Flyte, a company whose goal is to conceive inspiring and intelligent products, created a clock with a pointer that levitates. This pointer, a sphere, orbits a wooden base and gives Story one of its main characteristics. The other has to do with the fact that this timepiece allows more than counting hours, minutes or seconds.
With Story is possible to count months, or even years, and so it is not just a clock. Instead, it is a “unique way to visualize time”.
It is possible to coordinate the orbit to the most convenient time – a minute, an hour, a day, a year – through a mobile app or manually.
Story, that Flyte has on Kickstarter, a crowdfunding website, is a “metaphor of our planet revolving the sun”, which is a reminder that time is a “physical and shared experience”.